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Product Manager
- Sales, Business Development, Business Consulting
- Marketing and PR, Advertising and Creative Media Jobs
- Management (incl. project, product management & human resources)
- Engineering, Construction, Manufacturing, Technical, Utilities Jobs
Description
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Local Brand Managers OR global / regional / local sub-function specialists within a specific marketing sub-function -Define product strategy in agreement with local management and global marketing department, and implement supporting tactical plans/projects.
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Develops brand strategy, promotional campaigns and tactical plans within marketing budgets.
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Prepares content of Integrated Brand Teams and Launch Teams -Runs market research programs & market insights for responsible brand and monitors /anticipates market development -Responsible for execution, monitoring and analysis of the agreed tactical plans in order to ensure the growth of the brand(s).
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Lead the cross-functional local/regional brand Team, incl. coordination ofIntegrated Product Strategy Plan, and monitoring the execution of objectives.
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Lead the development of promotional activities in line with internal SOPs and Code of Conduct guidelines. -Monitor and control brand budgets, forecasts and expenses and assess the marketing mix of the product to evaluate cost effectiveness and results.
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Identifies area market insights and opportunity via customer interactions.
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Executes central marketing activities as well as regional initiated marketing activities -Monitors product performance and external environment using appropriate tools and taking corrective action if required to meet business objectives.
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Compliance with applicable policies, procedures and otherregulations.
Responsibilities
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Operations Management and Execution.
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Project Management Cross Cultural Experience.
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English NA.
Hard Skills
- Customer relations
- Opportunity analysis
- Marketing research
- Digital marketing campaigns
- Search Engine Optimization (SEO)
- Branding (Online Brand Identity)
- Marketing plan development
- Content Creation and Management
- Cross-functional collaboration
- Performance reviews
- Budgeting
- Process improvement
- Business planning
- Best practice development
