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ECRM Assistant
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Description
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Assist the eCRM team to achieve delivery of programmatic and customer lifecycle marketing campaigns via eCRM channels (email, mobile, referral).
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Manage and set up email campaigns and automatic programs via our email marketing platform.
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Manage and set up mobile marketing campaigns (e.g SMS messages, and mobile wallet offers) via out mobile marketing platform.
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Use web analytics to assist the eCRM team with reporting and analysing campaigns and programmes on a daily, weekly and monthly basis.
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Support the Customer Retention coordinator to deliver specific email projects.
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Brief and manage eCRM content creation working closely with the Creative Team.
Responsibilities
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Proven experience working in a similar role, working on email marketing within a retail or fashion business.
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Experience working collaboratively across multiple teams in a business.
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Understanding of email marketing and mobile marketing platforms.
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Highly organised and attention to detail driven.
Hard Skills
- Data Analytics
- Typing and typing speed
- Business correpondence
- Marketing research
- Customer success
- Digital marketing campaigns
- Social media marketing (SMM)
- Content Creation and Management
- Cross-functional collaboration
- Advanced language knowledge
- Advanced writing skills
Soft Skills
- Communication
- Skilled Collaborator
- Organized
- Hands-on
- Attention to detail
